Perceived risk in hospitality and tourism scholarship: a systematic review and future research agenda

Abstract

This study offers a bibliometric evaluation of perceived risk research in the hospitality and tourism literature. It emphasizes the essential scientific topics, the conceptual foundations, and the recent research stream. Bibliometric analysis tested two hundred and thirty documents related to perceived risk. Co-citation analysis showed that perceived risk is a research domain concentrating on technology-driven risks, customer anxiety, uncertainty, and coping strategies. The theory of planned behavior and the technology acceptance model are frequently used in different fields of study. The analysis of bibliographic coupling and comparison of findings reveals trending topics and presents several recommendations for further research.