Does Brand Recognisability Mediate The Relationship Between Social Media Marketing Activities And Brand Preference? A Study Of Education Tourism
| dc.contributor.author | Çakmakoğlu Arıcı Nagihan | |
| dc.contributor.author | Arıcı Hasan Evrim | |
| dc.date.accessioned | 2024-03-22T20:16:30Z | |
| dc.date.available | 2024-03-22T20:16:30Z | |
| dc.date.issued | 2020 | |
| dc.identifier.isbn | 978-605-254-281-1 | |
| dc.identifier.uri | https://mtcon.org/tr/ | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12597/25440 | |
| dc.language | English | |
| dc.relation.conference | Mtcon'20 Conference On Managing Tourism Across Countries | |
| dc.rights | https://creativecommons.org/licenses/by-nc-sa/4.0/ | |
| dc.title | Does Brand Recognisability Mediate The Relationship Between Social Media Marketing Activities And Brand Preference? A Study Of Education Tourism | |
| dc.type | Conference Proceedings | |
| local.event.enddate | 04.09.2020 | |
| local.event.printdate | 07.09.2020 | |
| local.event.startdate | 02.09.2020 | |
| local.import.id | 7651752-6248211 | |
| local.item.editiontype | Elektronik | |
| local.item.presentationstyle | Sözlü Sunum | |
| local.item.scope | Uluslararası | |
| local.item.subject | Sosyal, Beşeri Ve İdari Bilimler Temel Alanı > Turizm > Otel İşletmeciliği > Turizm İşletmeciliği | |
| local.item.type | Tam Metin Bildiri | |
| local.item.yayinID | 7651752 | |
| local.item.yazarID | 6248211 | |
| local.person.branch | Turizm Fakültesi | |
| person.jobTitle | Doktor Öğretim Üyesi |
